Frequently Asked Questions

SubSummit is the only event for everyone who works in the rapidly growing $3 trillion subscription, membership and recurring revenue industry that represents 86% of US consumers.

From Fortune 500 brands to startups ready to grow, every attendee walks away with new partnerships and tactics designed to take their business to the next level.

Here’s everything you need to know about the 2025 event.

General Event Information

Join us in Dallas on May 28-30, 2025. Learn more about The Sheraton Dallas Hotel and how to book discounted hotel rooms here.

Hotel reservations for our upcoming event are now open! Click here to reserve your room. If you have any further inquiries regarding reservations or room availability, please feel free to contact us at info@subsummit.com

SubSummit has a special group rate for event attendees. This rate is available until a few weeks leading up to the conference. We’ve sold out our room block in 2023 and 2024, so don’t miss out in 2025! More details will be made available soon.

You may transfer your paid event ticket to a teammate or colleague.

If you purchased tickets for the SubSummit conference and would like to transfer please log in to MyExperience. In the navigation, you will see initiate ticket transfer. If you need additional assistance please feel free to email us at Info@subsummit.com.

After five incredible years of hosting a Pitch Competition dedicated to recurring revenue businesses, SubSummit is turning the page in 2025 to focus on providing more exclusive networking opportunities to industry rising stars & enterprise via our Hosted Meetings Program, Tabletalks, and exclusive offsite sponsored events. We believe these programs will yield higher returns on investments for all attendees involved!

Attendee & Tickets Information

We are proud to gather over 2,000 attendees in Dallas for SubSummit 2025. 

We bring together thousands of executives and operators from established enterprises, direct-to-consumer startups, innovative tech companies, active investors and more.

These pioneers come from across a broad range of industries, including e-commerce, media, publishing, retail, streaming, SaaS, digital, automotive and beyond.

From Netflix to Porsche to Patreon, the world’s leading brands leverage SubSummit to remain catalysts in consumer engagement and product experiences.

Simply put, if you’re in subscription, membership or recurring revenue, you’re at SubSummit.

Both merchant and supplier tickets are available for purchase.

You qualify as a merchant if you

  • Work for, operate, or own a direct-to-consumer business or plan to launch one. 

You qualify as a supplier if you:

  • Work for, operate, or own a B2B company. Sponsors also fall into the supplier ticket category. 

You qualify as an employee in transition if you:

  • Previously were employed but have not yet secured a new position. Please note these tickets are based on approval only and not guaranteed. 

You qualify as an investor if you:

  • Are an active investor within the direct-to-consumer, subscription, or membership industry. Please note these tickets are based on approval only and not guaranteed. 

You qualify as media if you:

  • Are editorial media, social media influencers, and sell-side analysts in which you can apply for free tickets. Please note these tickets are based on approval only and not guaranteed. 

You may transfer your paid event ticket to a teammate or colleague if need be.

Discounted tickets are exclusively available to event sponsors only. Click here to become a SubSummit sponsor.

Discounted merchant tickets are not available for SubSummit 2025. However, we offer complimentary tickets and partial hotel/travel reimbursement via our Hosted Merchant Meetings Program. Click here to learn more.

SubSummit 2025 ticket purchases are final and non-refundable.

For any reason that you are unable to attend, our team will credit your purchase for a future event, or you may transfer your paid event ticket to a teammate or colleague.

If you purchased tickets for the SubSummit conference and would like to talk about the next steps, please email us at Info@subsummit.com.

Sponsorship Information

We have a wide variety of sponsorship opportunities available, depending on your needs, visibility preference, and budget. These options include:

  • Exhibiting
  • Branding & Signage
  • Meal & Receptions
  • Tabletalk
  • Lounge
  • Content & Workshops
  • 1-on-1 meetings with merchants, retailers & direct-to-consumer brands

If you are interested in sponsoring SubSummit, you can submit an application here. A member of our team will be in touch shortly after submission to discuss available options.

You can download the SubSummit brochure via this link. 

Speaking Opportunities

We love to have e-commerce leaders share their insights with our community from the SubSummit stage. If you have knowledge and tactical insights that can help other brands meet their objectives, please submit a speaker application via this link.

Our main stage and track sessions are not pay-to-play opportunities. Our content selection committee encourages solution providers that apply to speak with a partner brand that is in the recurring revenue, loyalty or membership space. We find that our audience engages most with sessions where a brand can share their story while delivering tactical takeaways for every attendee. If you are interested in a sponsored workshop session, you can contact sponsorships@subsummit.com for more details.

The SubSummit content committee is expecting to have 100+ speakers take the stage. 

Hosted Merchant Meetings Program Information

Your meetings will be held on site during dedicated hours throughout the day on Wednesday, May 28 and Thursday, May 29.  You’ll have some flexibility in letting us know which slots you’re available for. Your final schedule of meetings will be sent to you the week before the event.

Dedicated times are as follows:

  • May 28: 12:30pm CT – 2:05pm CT
  • May 29: 10:15am CT – 3:19pm CT

Our Hosted Merchants Program is the best way for qualifying merchants to meet new people, discover new companies and create incredible new opportunities! Whether you need to meet potential partners, discover up-and-coming technologies, or find innovative solutions for your organization, our Hosted Program has you covered. All meetings are double opt-in (both people agree to meet each other), so they’re valuable to everyone.

  • How do I apply to join?

    Click here to apply for a complimentary Hosted Merchant ticket and up to $750 in hotel/travel reimbursement. Space is very limited and approvals are made on a rolling basis.

  • What is the benefit to participating in the Hosted Merchant Meetings program?
    As part of our Hosted Merchants Program, we offer qualifying merchants a complimentary ticket while introducing you to partners that can increase your organization’s efficiencies and ROI.
  • How do I qualify for the program?

Hosted applicants must: 

    • Accurately identify themselves to us as buyers or influencers (individually or as part of groups) of the purchase of applicable technology, solutions, products or services for their organizations or institutions, and
    • Be an employee, owner or operator of a direct-to-consumer brand, merchant or retailer (including traditional retailers, direct-to-consumer brands, online marketplaces, travel & hospitality, automotive, publishing, media and restaurants) with  an existing or planned subscription or membership model that exceeds $500,000 in annual revenue, and
    • Hosted merchants are eligible for travel reimbursement only if they stay at the hosting hotel, Sheraton Dallas Hotel, and
    • Agree to attend up to eight (8) 15-minute onsite meetings (“Hosted Meetings”) with participating sponsors (“Participating Sponsors”).
  • How long does it take to get the reimbursement?

    All reimbursements will be issued within 30 days post-event after the completion of the post-event program survey.

This program is the best way to meet qualified and engaged merchants interested in your products or services. All 1:1 meetings are double opt-in (both people agree to meet each other), so suppliers are meeting with merchants ready to learn more.

  • How do I host 1:1 meetings?

    Select your 1-on-1 meetings package  and meet with our team to secure the sponsorship that makes the most sense for you. Meeting packages range from 10 1:1 meetings to 50+.

  • Which DTC brands are accepting 1:1 meetings at SubSummit?

    More than 500 merchants will be accepting 1:1 meetings at SubSummit with revenues ranging from $500,000/year to $1B or more!

  • Do suppliers get reimbursed?

    Suppliers do not get reimbursed. However, you only pay for the meetings that are scheduled. 

Tabletalks Program Information

Tabletalks are group discussions that are focused on specific topics. These 45-minute discussions aim to provide valuable insights, address relevant issues, and offer actionable takeaways on key industry topics that can help businesses progress.

All merchant attendees can participate. Each Tabletalk group will consist of 5-8 merchants per table alongside one moderator (sponsor).

Suppliers can participate in the SubSummit Tabletalks if they sponsor 1+ topic. You can apply to sponsor here.

Once Tabletalks have been scheduled, one individual from your organization can moderate the conversation for each table scheduled for your topic. We work with you to develop the questions that moderators will facilitate, which includes crowdsourcing questions from those interested in your topic.

See Who Goes to SubSummit!

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