Siddharth Cavale is a New York-based journalist currently serving as the U.S. Ecommerce and Retail Correspondent for Reuters. His expertise lies at the interesection of macro economics and retail, with a focus on major retail companies like Walmart, Target, Amazon, and other players in the consumer goods sector. He writes about various topics, including company strategies, market trends, and the impact of global events on the retail industry. He began his career in Bangalore, working as a tech reporter and later as an editor for the consumer and retail team. He also holds an engineering degree.