Doug Jensen is an accomplished senior Data & Analytics executive specialized in building analytics capabilities to drive digital transformation. A trusted advisor to CMOs, he is an influential cross-functional leader with extensive experience in navigating multi-category / multi-brand global organizations to drive business outcomes. Doug is an exceptional team builder, proficient in building and retaining analytics talent. He is proficient in marketing analytics, digital/social/earned media, MarTech/CRM strategy and execution, and marketing upskilling/training. His expertise is in marketing mix modeling.